Cecilia I have been in business since my early 20s. Some have survived, while others haven’t, due to unavoidable circumstances. But then, over the years, I have learned that marketing doesn’t have to drain your pockets. There are always low-cost marketing ideas for every business in Kenya. With creativity, consistency, and a bit of digital savviness, … Read more
Have you worked in a salon and have the experience to do hair? Then, you can start your own salon with just 30k. The salon business in Kenya is a thriving venture because women always like to appear good. I have interviewed several salon owners and their feedback means you can really make some good … Read more
In today’s fast-paced digital era, businesses must embrace online strategies to stay competitive. Digital marketing is adding value to businesses. It has transformed how brands engage with their audiences, generate leads, and drive sales. Unlike traditional marketing methods, digital marketing offers cost-effective solutions with measurable results. But how exactly is digital marketing adding value to … Read more
Kenya has become a hub of innovation and entrepreneurial spirit, offering numerous business opportunities for the youth. Whether you’re looking to tap into the digital space, agriculture, or traditional ventures, there’s something for everyone. Being a youth in Kenya needs you to be open-minded, and be ready to learn. Between 19 and 25 are your … Read more
It’s thrilling how everyone wants to be their own boss in 2025 onwards. But do you know, 20% of new businesses fail in their first year? And as if that’s not enough, 45% fail within the first five years, and only 25% of new businesses make it over 15 years. But do you ask, is … Read more